Underwire Bras
Amour
SALE NOW $79
REG $139
Achieve superior lift and shape in this exquisite underwire bra, Luxe stretch microfiber with gorgeous Leavers lace.
Satin
SELECT SATIN STYLES
SALE NOW $69
Satin has been a bestseller for Prima Donna for more than 15 years. What makes this bra so comfortable? The light but firm fabric and the superior tailoring, which creates a natural, curvaceous bust.
Carole
SALE NOW $35
REG $62
Overall a great little plus size bra, available in several colours at a great price.
Eternal
You could consider this refreshing underwire bra to be an upcoming all-time favourite. The fit is perfect and the design is all style and elegance.
Visual Effects
SALE NOW PURPLE $49
REG $85
Proof that a minimizer bra can be fashionable, feminine and comfortable too!
Matilda
Sexy, with firm support, basic nude to wild fashion colours.
Emotions
Great fitting seamless with no padding.
Flower Shadow
SALE NOW $79
Soft feminine print on a light moulded cup with firm support
Joy
Pretty basket weave embroidery adds a different flare from floral. Extensive size range, great fit and more colours.
Pois Boheme
Full coverage with sassy polka dots. Who says wearing a bra isn’t fun.
Hanae
REG $145 SALE NOW $59
Unique lace, shimmering ivory…..oh so feminine, plus a great fit.
Perles en Fleur
Summer roses at their best. Opulent embroidered roses on sheer; both beautiful and sexy in one.
Serena Lace
Generous size range and an amazing price.
Firm Sports Bra
A very firm, underwired sports bra with Coolmax cups. This bra is great for high impact activities, with a size range that will fit almost every woman.
Versailles
Lightweight seamless bra with an extensive size range so everyone can get the right fit.
Aurelia
Firm, all lace seamless cup. Feminine yet good everyday support.
Amazone
A tried & true classic……
Comfortable underwire bra with a versatile fit.
Sheer Leaves
SALE NOW $19
REG $44
A seamless, underwire bra with a delicate burnout design
Signature Support
SALE NOW $19
REG $44
Soft, seamless, underwire bra perfect for the smaller, full figure cups.
Etta
Designed for a more petite frame, yet Etta works for almost everyone. Definitely worth a try.
Energise
Underwire, Energise sports bra has been refreshed with added features, to work for all your physical activities.
Cate
OLDER STYLE CAITLYN
SALE NOW $39
REG $72
Beautiful underwire satin cup in a generous size range up to K cup.
Retro Chic
Women everywhere love Retro Chic for its vintage inspired look and comfortable fit.
Basic Beauty Spacer
An ‘oh so’ comfortable and smooth underwired spacer bra with a very generous cup and best of all ‘no slip’ straps
Celeste
A long time favorite, all lace underwired bra. Comfortable with an easy fit.
Amour
SALE NOW $79
REG $139
Elegant seamed cups offer Leavers lace with light stretch in upper cup and solid lower cup. Elegance and comfort in one.
Maxine
This is not your ordinary bra! Maxine has been designed in a full cup, seamless design for women with heavy breasts.
Couture
Three section bra with a full form that keeps your breasts under cover….the result is perfectly round breast.
Madison
Madison underwire bra is a firmly established series with lots of loyal fans.
Deauville
Unequalled comfort and an elegant look – Deauville is the best-selling Prima Donna Series & our #1 underwired bra. Its fit is legendary, while the timeless design appeals to women of all ages.
Nicole
This Fabulously feminine underwire bra delivers all day comfort and superior support in a sheer style.
Melody
SALE NOW $79
REG $162
Underwired seamless bra. This contemporary range in molded Chantilly lace trimmed with satin knit promises comfort, discretions and support.